We at Home Appliance Store are committed to protect your privacy and maintain security of any personal information received from you. Pursuant to the Privacy and Electronic Communications Act, we do not send random marketing emails to personal email addresses (spam). We will only use the information that we collect about you lawfully (in accordance with the Date Protection Act 1998). We collect information about you to process your order and for marketing purposes. Unless otherwise indicated in our terms and conditions, we will not pass your details to other companies and organisations.. 

The type of information we will collect about you includes: 

Your Name 
Your Address 
Your Phone Number 
Your Email Address 

Please note that we store the contract's content and will send you the details of your order as well as our general terms via e-mail or by post. The details about your recent orders can be found in your customer login. Please note that you have the right to revoke any given consents at all times; simply email or write to us at: 

Home Appliance Store Ltd
350, Wheeler Street,
Birmingham, B19 2EX
United Kingdom


Recent legislation from the European Union has meant that websites must provide clear information about their use of cookies to their customers, something we at Home Appliance Store fully support. We want to ensure that you, as our valued customer, are fully aware of the use of cookies on our website. We are proud of our reputation as a transparent and honest retailer that you can trust. When you are browsing websites on the internet, many of these websites store tiny text files called cookies on your computer. Cookies help track your use of the site and to personalise your journey around the website. These cookies can be stored so that if you return to a website, that website server can call the information from the cookies stored on your computer to tailor your experience of the site. Home Appliance Store is no different. We use cookies to help you shop our website more effectively and to place online orders. Please note that we do not store personally identifiable information in our cookie data. We also use some carefully selected 3rd party suppliers to enhance your online experience and they will place cookies on your computer for use on our website too; for example, we use Google Analytics tools which generate cookies to collect website usage information. 

Cookies are perfectly safe to be stored on your computer and almost all web browsers have cookie storing enabled
as default. However, all browsers have the option of disabling cookies being stored on your computer if you wish to do this. Please be aware that disabling cookies on your browser will reduce your ability to shop online with Home Appliance Store. We use cookies to process products in your basket and orders. Disabling your cookies will mean you cannot purchase through our website. This would also be a common experience of reduced functionality across many websites. 


In order to prevent unauthorised access to the data which you have provided to us, we follow strict security procedures in the storage and disclosure of information. From time to time industry regulators and our auditors may require us to disclose some or all of the information for legal or regulatory purposes. Please be advised that if you purchase equipment from our store, your name and address will be supplied to Retracare for repair protection plan administration and other marketing purposes. On accepting our terms and conditions, you accept that we may provide your name, email address and items of purchase to an independent feedback company for the purposes of providing you with an opportunity of reviewing our business and/or your products. Under the Data Protection Act, you have the right to see any data that we hold about you and to object at any time to the use of your data. We primarily hold data in order to validate delivery details and manufacturer warranties. We may, at a future date, wish to contact your with selected product offers which we think may be of interest to you. If you would prefer not to receive such offers or wish to know what data we hold against your name, please write to our Customer Services Department , 

Customer Services Home Appliance Store Ltd
350, Wheeler Street,
Birmingham, B19 2EX
Or Email:



If you are concerned about your data, you have the right to request access to the personal data which we may hold or process about you.



You may have given the following consent after placing your order:
I would like to “rate my purchase later” and receive a one-off e-mail from Home Appliance Store after 3 days reminding me to submit my rating" 

Furthermore your personal data will be used to: 
- administer your account with us; - verify and carry out financial transactions in relation to payments you make online; 
We may also obtain information about your online movements and use of the internet. We do this by placing a ‘cookie’, which is a small file, on your computer’s hard disk. For further information about how we use cookies, please see our cookies policy 
here . 


We place great importance on the security of all personally identifiable information associated with our users. We have security measures in place to attempt to protect against the loss, misuse and alteration of personal information under our control. We will use technical and organizational measures to safeguard your personal data, for example: 

- access to your account is controlled by password and username which are unique to you; 
- we store your personal data on secure servers; 
- payment details are encrypted using SSL technology. 

You should bear in mind that submission of information over the internet is never entirely secure. We cannot guarantee the security of information whilst it is in transit over the internet and any such submission is at your own risk. All we can do is use all our reasonable efforts to safeguard your data and ensure that we maintain a reliable and safe environment to use your data. It is advisable to close your browser when you have finished your user session to help ensure others do not access your personal information if you use a shared computer or a computer in a public place.



We welcome your feedback and questions. If you wish to contact us, please send an email to or you can write to us at : 

Home Appliance Store Ltd
350, Wheeler Street,
Birmingham, B19 2EX
United Kingdom 
or call us on 0121 285 5215